Benson, Arizona had been a thriving truck-stop for the cross-country highway
before Interstate 10 was built and bypassed the town. South of Tucson, it
was a neon paradise in the desert with spectacular pictorial signs.
There was a neon truck the size of a semi in the sky for Marie’s Truck Stop, a huge bull for Hank’s Coffee Shop, a beautiful gold horse’s head inside a horseshoe for the Horseshoe Cafe and even more dazzling beauties.
Since the town was bypassed, the businesses have collapsed, for the most part, and so have the neon signs. Today only the Horseshoe Cafe sign survives.